In a competitive environment, the managers of social enterprises operate under an economic efficiency constraint while carrying out a general interest mission. The quest for this dual performance is a major challenge in terms of human resources management. How to combine economic efficiency with employees’ satisfaction? This strategic question concerns every organization on the path to corporate social responsibility. This paper aims to identify managerial innovations by certain social enterprises that may give pertinent answers. JEL: L31, L84, M12, M14